Short Term Focus, Long Term Goals



Sounds easy enough, but how are we supposed to prioritize short term focuses (like, say, finishing up a project for your boss) with long term goals (like, for example, retiring to your beach house in Laguna at 40)?

That’s what we tackled in this week’s episode of the Productivity Mini Series.

For entrepreneurial minds, it can be hard to focus on the “now” because we’re always looking for the next bigger, greater, better challenge. And I don’t want you to turn that part of your brain off. I want to encourage you to keep thinking five years down the line, but to also DO the things you need to do NOW to get there. Because you’re not going to turn into a 30 year old billionaire overnight.

Enter: The Focus Tracker

Each week, during the Productivity Mini Series I’ve debuted a tool that you can use to build your most productive life. This week, we leaned how to use the Focus Tracker to prioritize both short term and long term goals.

How To Use It

1. I want you to think about short term goals (for me, those are things like “successfully launch Immunocologie in Canada”) and long term goals (for me, those are things like “build an investment network for women-owned businesses). Most importantly, I want you to think about them SEPARATELY. It’s fun to think about what you want the future to be, but you need to temper that with setting goals to move you toward that future. Between now and your ideal life, there’s a murky grey working-through-it period. To bridge the gap, you need to identify your long term goals and then create a map to get you from point A to point W.

2. We often have trouble taking care of what needs to happen in the present AND setting ourselves up for success in the future at the same time. Every week, I want you to have a few defined tasks that further your short term goals and long term goals. So for me, one of those short term tasks would be “execute fantastic press event in Canada” and one of those long term tasks would be “interview a girl boss who I admire” or “sign up for the Hustle Summit to expand my network.”

And that’s it. Simple. The not-simple part is holding yourself accountable to completing tasks on both sides of the table. It’s hard to have a balanced approach. For the first few weeks, some of you will only complete tasks in the “short term” column and some of you will only complete tasks in the “long term” column. Don’t get upset with yourself – just take some time to understand what’s holding you back.

As always, if you have any questions you can reach out to me via email at, on twitter/instagram @samanthancitro, or tune in to the Productivity Mini Series every Sunday night at 8pm EST on Like A Boss Girls’ Facebook Page!